McDonald’s stated that it is changing on Friday – but not ending – after a scholarship program for Latin students, it was sued by a group that opposed positive action.
McDonald’s Hasar National Scholarship Program, which was established in 1985, gives at least one Latin parents with college scholarship prizes. The program has honored over 17,000 students over $ 33 million in scholarships.
On 12 January, the American Alliance for Equal Rights filed a suit on McDonald’s Hesar program. Alliance, which challenges programs that use races or ethnicity as a factor in their decisions, run by conservative activist Edward Blum, who successfully challenged positive action programs in college entry.
On Friday, McDonald’s stated that it reached a settlement with the American Alliance for Equal Rights, which would allow it to consider this year’s applicants. The Chicago company said that more than 3,000 students have already applied for this year’s scholarship.
McDonald’s said that the program will now be open to any student who can affect the Latin community or commitment. Applicants no longer need at least one Latin Parents.
McDonald’s said it would expand the scholarship deadline from 6 February to 6 March to accommodate any new applicants.
Bluem appreciated the disposal on Friday.
Blum said, “McDonald’s has expressed understanding to end this discriminatory scholarship program.” “It is a shame that in many years thousands of students were dropped from this program because they were not favorite ethnicity.”
McDonald’s is one of the several companies that have stopped some diversity efforts in view of the 2023 US Supreme Court’s decision, which has banned the race as a factor in college entry.
Earlier in January, McDonald’s stated that it would retire specific goals to gain diversity at the level of senior leadership. It also ended a program, which encouraged its suppliers to develop diversity training and increase the number of members of the minority group represented within their own leadership ranks.
But in an open letter for employees and franchisees, the senior leadership team of McDonald’s stated that it is committed to including and assumes that a diverse workforce is a competitive advantage.
McDonald’s stated that it would continue to support the efforts that ensure the diverse basis of employees, suppliers and franchises, but its diversity team will now be referred to as the global inclusion team. The company said that it will also continue to report its demographic information.